PHOTOGRAPHY BY PIERO BIASION
Julian Zigerli SS17
The Swiss designer shares his latest collection
Skateboards, after their rise to quintessential coolness in the 70s, have continued to be a focal point for fashion throughout the years. Since their rise into popular culture, skateboards have gone on to do something not many objects end up doing, that is, transcending beyond object and becoming a symbol. Skateboards are cool by definition and have a heavy connotation with a certain laxity — all of this while paying no mind to class boundaries. Ultimately, they are a universal message of chill. For his Spring/Summer 2017 collection, Julian Zigerli has taken skateboards and used them as a playful prop to supplement his menswear that is full of lively prints, popping colors and men and women aware of how chic they look.
Infusing loungewear with classic separates and a few really great coats, Zigerli’s SS 2017 collection seems to pay homage to the city kids who travel in packs, dress effortlessly well and always damage the pavement. Featuring clouds, some lighthearted phrases, smiley faces, sunflowers and more, the look book strikes a modern chord for a generation drenched in eclectic colors and various graphics. It’s colors and long silhouettes keep an eye interested. Knits almost touch the ground, shorts go way below the knee — it all looks very breathable (the cloud print point nods to this quality as well) while still continuing to show off the ease Zigerli’s clothing often exudes.
In the trailer for the collection, boys traipse down a Parisian street riding skateboards, having cigarettes and letting the wind hit their outfits. It’s all very cool, calm and collected; again, what Zigerli tends to prove he does very well season after season. Check out a preview from the collection and the ‘Sorry’ trailer below.